Audience
Anyone working in companies and large institutions, sectoral and government administrations, administrative positions, and planning will benefit from this course on strategic management skills.
Overview
The Strategic Management Training course is designed to equip participants with the knowledge and skills needed to develop and implement effective strategies that drive organizational success. This course covers a wide range of topics essential for strategic management, including environmental analysis, competitive positioning, strategic planning, and execution. Participants learn how to assess internal and external factors that impact the organization, identify strategic opportunities and threats, and develop actionable strategies to capitalize on strengths and mitigate weaknesses. Additionally, the course may cover topics such as strategic leadership, change management, and performance measurement to ensure successful strategy implementation. Through interactive lectures, case studies, and group exercises, participants gain practical insights and tools to apply strategic management concepts in their organizations. Ultimately, the course aims to empower participants to become strategic thinkers and leaders capable of guiding their organizations toward sustainable competitive advantage and long-term success.
Topics Covered:
- Strategic management skills
• Why we need strategic managers within companies.
• A definition of strategic management. - The four key advantages of a strategic plan.
• Sets direction.
• Defines the organization.
• Focuses effort.
• Provides consistency. - The Ten Strategy Schools
• Design.
• Planning.
• Positioning.
• Entrepreneurial.
• Cognitive.
• Learning.
• Power.
• Cultural.
• Environmental.
• Configuration. - A five-step model of strategic management
• How to develop a vision and mission statement.
• How to set objectives.
• Creating a strategic plan to achieve objectives.
• How to implement and execute a strategy.
• How to evaluate and correct a strategic plan.
Learning Outcomes:
Participants will:
• Understand the importance of strategic management.
• Examine the characteristics of strategy managers.
• Understand the ten primary strategy schools.
• Explore a five-step strategy model.
• Understand how to create the vision and mission of their organization.
• Explore strategic and financial objectives.
• Understand how to put in place, execute and evaluate a strategy.
